Finding information on affiliates is tough. But thanks to Affiliate Summit we’re able to get a better understanding of their methods, preferences, strategies and demographics.
Here are the key findings from the 2014 Affiliate Marketing Benchmark Report, based on a survey of more than 1,800 affiliates.
- A majority (73%) use SEO to drive traffic. Blogging came in second, and social media ranked third.
- When selecting a merchant to promote, the top factor for affiliates was relevant products or services.
- Computer and electronics, clothing and apparel, business, health and wellness, and online services were the top five categories.
- A majority of affiliates promote 1-10 products simultaneously.
To learn more about the report, click on the report attached below.
2014-Affiliate-Marketing-Benchmark-Report
CREATIVE COMMONS LICENSED
CONTENT FROM THE 2014
AFFILIATE SUMMIT
AFFSTAT REPORT